Episode 112: Cook it Safe(ly) - Say it Correct(ly)

I am a home cook who enjoys proper grammar. There is an interesting USDA commercial that airs from time to time where two teams of cooks are attempting to cook a boxed chicken breast and make sure that it is cooked to the proper internal temperature. They are attempting to cook the chicken safely.

I have problems with the grammatically incorrect statement. I have problems them not explaining why it is important for the cooks to cook it properly. They also need to explain the importance of washing your hands and your utensils after coming into contact with raw meat.

The word that describes how you do something is the adverb. In this instance the adverb needs to end with "-ly."

Episode 70: Get Your Grammar Together (with Grammar Check) While You Are Cooking

There is a new ad campaign by Kraft that is so distracting because of the 'bobble head' chefs raving about the quality of the mostly prepared meal. The home cook just needs to warm the ingredient on a stove-top and serve. I prefer to cook my own sauces so that I know how much salt is in the sauce. The tagline for the product is "so you can get your chef together."

Finishing a sentence with a preposition leaves a bad taste in my mouth.I think that it is even more disturbing that their website tagline  and domain ends with the same preposition.

Get your chef together with our sauces. (Get YOUR Chef together with OUR sauces.)

Think out of the sauce (to play off of thinking out of the box.)

Twice the sauce - half the effort.

Can You Advertise it Correct?

Can you cook it safe? This is a question posed by an advertiser regarding cooking 'tv dinners' correctly. I cook most of my meals from scratch, so I don't worry about reading the box. I also don't eat beef, chicken, or pork, so the internal temperature question of most of what I eat is moot.

Can you cook it safely? Can you advertise correctly? Can you correctly advertise your message? If you can't have a grammatically correct tagline, should I listen to your message?