I started this column as a frustrated person who was tired of advertisers using poor grammar to promote their products. Haven't they ever hired copy editoirs? Here are the first 40 examples I have uncovered, starting with the first ten that I uncovered while watching television:
"Protect what you worked so hard for"
"Wherever your party is at."
"Is that the package we've been waiing for?"
"There’s isn’t a challenge he isn’t up for…."
"12 Fish to Stay away from."
"Helping you and those you are there for."
"Sometimes the hard road is the right road to be on."
When you shut off the water "it goes back to wher eit started from."
"Turn your blinker on."
"What your mouth would dream about."
I may be up to fifty examples by the time I finish this research.
One person's commentary on how sloppy people have become with the spoken and written word. It all started with one commercial having glaringly bad grammar. I thought I would run out of material if I posted weekly. I was wrong. There are advertisers that need to go to grammar school.
Showing posts with label Mitsubishi. Show all posts
Showing posts with label Mitsubishi. Show all posts
Tuesday, October 22, 2013
Thursday, June 20, 2013
Turn your grammar check on
It is bad enough that the grammar in the commercial is atrocious. It is probably worse that I only remember the commercial and what it was advertising because I wrote down the the offending line and the name of the advertiser. The commercial in question is a Mistsubishi commercial that includes the line "Turn your blinker on."
I don't even remember what version of car the commercial was advertising. I learned to drive while living in the State of Wisconsin. We learned to shoulder check our lane changes and to use our 'turn indicators' to let people behind us know what we intend to do. Every now and again the people behind me think that I am giving them permission to accelerate and block my lane change. Every now and again, while living in North Carolina, while traveling on I-40 through Orange county people would ride the 'lane ending' lane for a half mile or a mile, driving at near full highway speed, with their 'blinkers' flashing, until they ran out of road.
It would be great if more people used their blinkers. If you are in a turn only lane, then you probably don't need to use it. It would be great if advertisers learned how to avoid ending a sentence or a tag-line with a preposition.
I propose: "Be a Thinker and Use Your Blinker."
I don't even remember what version of car the commercial was advertising. I learned to drive while living in the State of Wisconsin. We learned to shoulder check our lane changes and to use our 'turn indicators' to let people behind us know what we intend to do. Every now and again the people behind me think that I am giving them permission to accelerate and block my lane change. Every now and again, while living in North Carolina, while traveling on I-40 through Orange county people would ride the 'lane ending' lane for a half mile or a mile, driving at near full highway speed, with their 'blinkers' flashing, until they ran out of road.
It would be great if more people used their blinkers. If you are in a turn only lane, then you probably don't need to use it. It would be great if advertisers learned how to avoid ending a sentence or a tag-line with a preposition.
I propose: "Be a Thinker and Use Your Blinker."
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