Episode 63: Choose taste. Choose Flavor.. Choose Better Grammar

I have a lot of fun with this blog poking fun at te advertisers who use poor grammar. Most of my previous entries have focused on ending sentence a preposition with.

This example is one of poor use of words versus poor grammar. You have the sense of smell, taste, hearing, vision, and touch. You can smell odors, aromas, fragrances. You can taste sweetness, sourness, bitterness, saltiness, and umami. Verb versus Adjective. I could go on and on regarding using the wrong word  when it comes to 'smell-o-vision.' Cooks say "This smells amazing" all the time. The last time I checked, cook foods do not have the sense of smell. Instead they should say "I can smell the fresh herbs, the pepper, the lemon, etc....)

The current case in point is Prego Spaghetti Sauces. They said during a current advertisement: "Choose taste. Choose Prego." It should have been "Choose Flavor. Choose Prego."

I choose home-made sauces.

Episode 46: Add more taste to your grammar

Post Shredded Wheat is promoting adding  more taste to your bowl. I didn't know that my bowl had taste-buds. This is a topic that drives me nuts. Taste is a sense. Flavor is what you taste.

The same holds true for when people say that food smells good. Aroma is supposed to be used for food. Fragrance is supposed to be used for flowers. Odor is supposed to used for unpleasant aromas.

Post Shredded Wheat Wakes-up Your Taste-buds The Right Way.

Real Ginger, Fake Grammar

While watching a Ginger Ale commercial I saw one of my favorite pet peeves rear its ugly head: The confusion between flavor and taste. I get peeved easily while watching cooking shows and the chefs say "the smell is amazing." The aromas are amazing. There are floral scents.

 Taste is a sense. Flavor is what you taste. Bitter, Sour, sweet, savory, salty, spicy and umami are the flavors that we can taste. The "Real Ginger. Real Taste" tagline should be "Real Ginger. Real Flavor."

Don't let them fake you out with their bad grammar.